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Florida Residents Launch ‘Halloween Hoodie Campaign’ To Honor Trayvon Martin

Written by Jessica Simien. Posted in News, Videos

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Published on October 17, 2012 with No Comments

Two Miami residents have launched a “Halloween Hoodie Campaign” to honor the death of Trayvon Martin, an unarmed 17-year-old shot by neighborhood watchman George Zimmerman as he walked home from a 7-Eleven store. He was wearing a hoodie when he was killed.

After Martin’s death, many people posted photos of themselves wearing hoodies. The campaign encourages people to wear hoodies to help put an end to stereotyping. I think it’s a decent idea, but I’m not sure if the timing is right.

Watch the campaign video above and tell me what you think. Do you think they will be successful?

Via The Grio

About Jessica Simien

Jessica Simien, 26, is the owner of and a public relations and media expert. Jessica holds a Bachelor of Mass Communication degree from Jackson State University and a Master of Public Relations degree from the University of Southern Mississippi. To contact her, follow her on Twitter @jessicasimien or email her at

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